Empowering Travelers Everywhere: GoWaus Disrupts the Travel Industry for the Better

Mar 10, 2023

Travelling has become an essential part of our lives. Whether it’s for leisure or business, people travel more than ever before. However, as the industry grows, it becomes more challenging to find sustainable and responsible ways to travel. That’s where we come in.Go World and Us Tourism Sdn Bhd, also known as GoWaus, is a Malaysian company that provides Travel Tech Solutions for everyone. This company was founded in 2022 by 3 founders. Eskandar acts as CEO and is an entrepreneur who started his own company 11 years ago. Up until today, his company still serves clients like Maybank, Etiqa, and other companies in the Cultural and Events industry. Ridhwan Ramli, Gowaus’ CMO, has 8 years of experience in the hospitality industry, while Althaqif, the company’s CTO, has 9 years of experience in the airline and technology industries.

After MCO 3.0, which ended in early 2022, Gowaus began. The company was established after we analyzed the potential of the Malaysian tourism industry, which was negatively impacted by COVID19. We offer the “Travel Now Pay Later” service, which allows customers to check in and pay their balance at a later date.

Malaysia’s tourism industry needs to be improved drastically if it is to regain its former status before Covid19. In this way, the Tourism Industry can contribute to Malaysia’s GDP and boost its economy. Our solution would not only fill this gap in the market, but also improve Malaysia’s employment rate by creating more job opportunities for everyone.

Getting to where we are wasn’t easy. Our biggest challenge was getting our first customer. Maintaining an active social media presence and improving our SEO continued to be a priority for us. Even though we weren’t perfect when we launched our platform, our tagline Travel Now Pay Later caught people’s attention. Many people began asking how Travel Now Pay Later would benefit them. Having more interest in the topic helped us get our first customer. Moreover, as an emerging player in the industry, we faced difficulties in bringing tourism products in. We kept our heads high and kept going by talking to and meeting new people, especially from travel associations like MITA and MATTA. We have also had the opportunity to present our product and get them on board by being active and attending tourism events.

Our experience has taught us that one should not be afraid to take calculated risks. The only way to learn is to try. For example, driving isn’t something you can learn in a parked car. In order to learn how to drive, you have to just do it. Embrace failure because it is part of the process. However, don’t rush the process or you’ll miss out on valuable lessons.

We can revolutionize the way we manage our finances with Fintech by making it easier, faster, and more accessible. Our vision is to build a Fintech platform that empowers customers to make smart financial decisions based on their financial data. In tandem with Travel Insurance, we are interested in exploring AI Fintech solutions in the future and breaking the boundaries of what this company can do. 

To others who are preparing for technological advancements in the near future, we believe three things are necessary:

  1. Stay informed: Stay on top of the latest developments in the travel industry and be aware of how new technologies and services might impact your travel decisions.
  2. Develop digital literacy: Learn how to use digital tourism tools and services to take full advantage of its advancements.
  3. Embrace change: Adapt to the changing Fintech landscape by being open to evolving and innovative solutions.

We have dared to think bigger since starting this platform and are not scared to aim for big numbers. Whether it’s a matter of data, science, or international standards, Khairy Jamaluddin is a stalwart. It is his decisions and tactics that inspire us when a nation has been held hostage by a pandemic.

Ultimately, we want the company to be remembered as a global brand that made Malaysians proud. If a tourist asks us “Where are you from?” and we answer, “I’m from Malaysia,” we want them to think, “That’s where Gowaus is from, right?”

Malaysia? Gowaus.

Soon, we will announce our first fundraiser. Come help us make it a success by following us on the links below for more updates!

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